Bank of America Customized Cash Rewards Credit Card

By Raquel Oliveira • 03/05/2025

Bank of America Customized Cash Rewards offers 2% cashback at grocery stores and wholesale clubs.

A great cashback card should offer more than just fixed rewards—it should adapt to the way you spend. The Bank of America® Customized Cash Rewards Credit Card does exactly that, giving users control over their highest-earning category to maximize rewards.

With 3% cashback on a category of your choice, this card offers a level of customization that few other cashback credit cards provide. Whether you spend the most on gas, dining, travel, online shopping, drugstores, or home improvement.

In addition to the customizable 3% category, users earn 2% cashback at grocery stores and wholesale clubs, making everyday essentials more rewarding. All other purchases earn 1% cashback, ensuring consistent rewards no matter where you spend.

This card is ideal for those who want flexibility in their rewards, allowing them to optimize cashback based on lifestyle changes. With no annual fee and competitive benefits, it’s a strong option for those looking to get the most value out of their spending.

How Do I Know if the Bank of America Customized is the Best Credit Card for Me?

Choosing the right credit card depends on how well it matches your spending habits and financial goals. This card is particularly beneficial for individuals who frequently spend in one of the eligible 3% cash back categories.

For those who regularly shop at grocery stores, the 2% cash back benefit provides additional value. However, since higher cash back earnings are capped at $2,500 in combined purchases per quarter, users who spend more may need to monitor their spending closely.

The 0% APR introductory period is a valuable feature for anyone planning a large purchase or looking to transfer a balance. This can help in managing expenses without incurring immediate interest charges.

Who Should Get This Card?

This card is best for individuals who want flexibility in their rewards and spend heavily in specific categories. If your spending habits change throughout the year, being able to adjust your 3% cashback category each month allows you to always maximize rewards.

It’s also a great option for everyday spending, with 2% cashback on groceries and wholesale clubs ensuring valuable rewards on essential purchases. Since there’s no annual fee, it’s an excellent long-term cashback card for those who want rewards without added costs.

However, those who travel internationally often should be aware of foreign transaction fees, which can add costs to purchases made abroad. Additionally, if you prefer a more hands-off cashback card without category selection, a flat-rate rewards card may be a better fit.

For Bank of America Preferred Rewards members, this card becomes even more valuable, as they can boost their cashback rates by up to 75%, making it one of the most rewarding cashback cards available.

Pros and Cons

Pros:

• Customizable 3% cashback category, allowing users to optimize rewards.
• 2% cashback at grocery stores and wholesale clubs, adding value to everyday purchases.
• 0% intro APR on purchases and balance transfers, making it useful for financing big purchases.
• No annual fee, ensuring long-term value.

Cons:

• Spending cap on bonus categories, limiting 3% and 2% cashback to $2,500 in combined purchases per quarter.
• Requires category selection, which may not suit those who prefer automatic rewards.
• Foreign transaction fees, making it less ideal for international travelers.

Final Thoughts: Why We Recommend This Card

The Bank of America Customized Cash Rewards Credit Card is an excellent option for those who want flexibility in their cashback rewards. With the ability to choose a 3% category, this card allows users to tailor their rewards to their lifestyle.

The 2% cashback on groceries and wholesale clubs ensures that everyday purchases are always rewarding, while 1% cashback on all other spending keeps rewards accumulating. With no annual fee and a 0% intro APR period, it also provides great savings potential.

For Bank of America Preferred Rewards members, this card becomes even more rewarding, as cashback rates can be boosted by up to 75%. This makes it one of the best cashback credit cards available, especially for loyal Bank of America customers.

If you are looking for a customizable cashback credit card that adapts to your spending habits, the Bank of America® Customized Cash Rewards Credit Card is a top-tier choice that offers strong earning potential and flexibility.